Course curriculum

  • 01

    Welcome : an introduction to yourself

    • Message from the instructor

    • The proven benefits of this course

    • Before we begin...
  • 02

    บทเรียนที่ 1 : UX คืออะไร

    • UX คืออะไร

    • Do you remember ?

    • Why is UX Design so Important?

    • 7 Key Factors

    • 7 Key Factor

    • What is UX ?
  • 03

    บทเรียนที่ 2 ux with Service Design mindset

    • Introduction UX Designer with a Service Design mindset

    • What do customer want

    • what do customer want ?

    • Empowered Customer

    • Silos

    • Silos คืออะไร

    • The need of Innovation

    • ถามมาตอบไป Innovation

    • Organisation are reacting

    • NSP

    • Why Service Design Approach?

    • Service Design Approach?
  • 04

    อะไรคือ งานของ UX

    • UX มีงาน และมีหน้าที่อะไรบ้าง ?

    • UX Deliverables to Audiences

    • Key take away

    • UX Common works

    • คุณเข้าใจอะไรบ้าง
  • 05

    บทเรียนที่ 3: Part 1 :Tool & methods

    • Introduction

    • Tools & Methods

    • Research data

    • Assumption-based vs. research-based tools

    • Data collection

    • Data visualization, synthesis, and analysis

  • 06

    บทเรียนที่3 Basic Service Design Tools Part2

    • Methods of Data Collection

    • Desk Research Preparatory Research

    • Desk Research Secondary Research

    • Self-Ethnographic Approach Autoethnography

    • Self-Ethnographic Approach Online ethnography

    • Participant Approach In-depth interview

    • Participant Approach Participant observation

    • Participant Approach Focus groups

    • Participant Approach Contextual interview

    • Non-Participant Approach Non-participant observation

    • Non-Participant Approach Cultural probes

    • Non-Participant Approach Mobile ethnography

    • Co-Creative Workshop Co-creating personas

    • Co-Creative Workshop Co-creating journey maps

    • Co-Creative Workshop Co-creating system maps
  • 07

    Design Thinking any way of working

    • Activity-Centred Design: Interaction Design Approaches

    • Human Centered Design

    • What is Design Thinking

    • Why Is It So Popular?

    • Google Design Sprint

    • How to do a Google Design Sprint

    • Analyze Your Competition

    • Congratulations and Recap
  • 08

    บทเรียนที่ 3: Part 3

    • Introduction

    • The Interaction Design Process

    • Prioritize in Your Interaction Design Process

    • Stage 1 in the Design Thinking Process

    • User interviews

    • Conducting User Interviews

    • Pros and Cons of Conducting User Interviews

    • Personas

    • Build User Empathy

    • Customer Journey Maps

    • Congratulations and Recap
  • 09

    บทเรียนที่ 4

    • Introduction

    • SCAMPER?

    • How to use SCAMPER

    • Analogies

    • How to use Analogies

    • Prototyping

    • Evaluation:Types ?

    • Expert Evaluation

    • Designing a Website or an App

    • Congratulations and Recap
  • 10

    บทเรียนที่ 5

    • Introduction

    • Advice for Junior UX’ers
  • 11

    บทเรียนที่13

    • Before you go...